Citi Grab Partners to Enable Seamless Conversion of Citi ThankYou Points and Citi Miles to GrabRewards Points, Creating Greater Value for Consumers

New Link Gives Citi Credit Card Customers Greater Flexibility and Convenience to Redeem Citi ThankYou Points or Citi Miles for GrabRewards Points

SINGAPORE, 21 October 2021 / PRNewswire / – Citi, the largest pan-regional credit card issuer, and Grab, a leading superapp in South East Asia, offer Citi cardholders Singapore with more options to maximize the value of their Citi Thank You Points or Citi Miles.

Citi logo (PRNewsfoto / Citi)

Starting today, Citi cardholders will have a new channel to instantly convert their Citi Thank You Points or Citi Miles at GrabRewards points. This reconciliation was in part in response to comments from Citi cardholders about the desire for more rewards redemption options. The partnership gives Citi card customers more flexibility to redeem their Citi Thank You Points or Citi Miles for transportation or delivery coupons from the GrabRewards catalog, offset in-store purchases and participate in fun seasonal activities. This can be done transparently with no conversion fees imposed.

The program follows a long-standing partnership between Citi and Grab in the region, the most recent being a card reconciliation in Thailand in August 2021. This partnership is made possible through API integration, allowing Citi cardholders to perform instant conversion of rewards on a partner’s digital e-commerce site or app, using a Secure API developed, controlled and owned by Citi.

Serene Gay, Head of Credit Cards and Personal Loans, Citibank Singapore, said: “At Citibank, we value our customer experience and strive to make using our cards more convenient and rewarding. Thus, we are delighted to be the first credit card issuer in Singapore to offer this innovative association with Grab which will provide more flexibility and value to our cardholders by combining a strategic partnership with the use of technology. “

Lim Kell Jay, head of the financial group Grab, Singapore said, “As consumers become more savvy about getting rewards with their digital payments, we are always looking for ways to improve the GrabPay experience for our users by delivering greater value and rewards to customers. every transaction. By teaming up with Citibank, consumers who are both GrabPay and Citi Card users can now have the option to redeem their Citi thank you points or Citi Miles for daily use on the Grab platform. “

About Citi

Citi, the world’s largest bank, has approximately 200 million accounts receivable and operates in more than 160 countries and jurisdictions. Citi provides consumers, businesses, governments and institutions with a wide range of financial products and services, including consumer banking and credit, business and investment banking, securities brokerage, transaction services and wealth management. management.

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About Grab

Grab is the leading superapplication platform in South East Asia, providing everyday services that matter to consumers. Today, the Grab app has been downloaded to over millions of mobile devices, giving users access to over 9 million drivers, traders and agents. Grab offers a wide range of on-demand services in the region, including mobility, food, parcel and grocery delivery services, mobile payments and financial services in 428 cities in eight countries.



Rosalie M. Dehner